Have you ever created content, pressed “Publish,” and wondered if anyone would notice? Ever launched a new product or service only to realize there’s no one around to buy it? WORST. FEELING. EVER. Listen, I get it. I’ve been there too. You put your time, energy and resources into your business. Blood, sweat, and tears…. Read More
The Ultimate Goal of Lead Generation
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Lead Generation is a critical function of marketing and is the lifeblood of any business model. I’m not going to be talking about “how” to generate leads so much as “why” it’s important and needs to be a point of focus in your business efforts. We all heard the saying, “Always Be Closing” right?…. Well,… Read More