Marketing is a very complex discipline, some even refer to it as a science. It doesn’t have to be overly complicated though. You can find great success with even the simplest marketing strategy. The key to the success part is consistency. Many entrepreneurs make the mistake of trying 1,000 different things and check to see what… Read More
Increase engagement with your audience and your business will grow. It’s simple. Everyone doing business, marketing a product or service needs to have an engagement strategy, especially if you have an online business. Engagement is the name of the game. It’s what keeps businesses going for the long haul. I blog here about personal development… Read More
Entrepreneurship is not for the faint of heart. It takes knowledge, hard work, and dedication amongst other things to build a successful business. However, there’s one thing that makes an entrepreneur’s life much easier and a business much more profitable. I’m talking about an email list. So if thinking about building a successful business and growing a thriving audience you’re… Read More
Whenever I’m speaking or working with coaching clients, I often get asked questions about leadership. More specifically, “what does it take to be a great leader?” Talk about a million dollar question. Though I can say so many things about what it takes to be a great leader, allow me to use a simple analogy…. Read More
They say that content is king and while I don’t completely agree with that I will say that content is extremely important to the success of your business. Compelling content communicates your expertise. It allows you connect with your audience and start a conversation. Taking that into consideration, your content should revolve around two focuses: one on the… Read More
Your call to action should be clear, concise, and compelling. In order to create a high-converting call to action you need to tell your customers exactly what you want them to do. Make It Obvious This step has to do with making the desired action standout. And by standout I mean draw attention to it…. Read More
I love quotes, a lot. (Check my IG for proof) Whenever I’m working on my craft or sharing my work, I think about one specific quote. One that I think all makers should keep in mind when creating and sharing our work. While Ben Franklin is talking about writing here, the point he makes applies… Read More
There are four elements I believe are crucial to any successful endeavor. But for the sake of this conversation I’ll keep things in the context of running a successful business. The four elements are information, infrastructure income and impact. So let me unpack this idea little bit for you. 4 Elements of Running a Successful Business… Read More
What would you do if you had to start all over from scratch? No money, no readers, no subscribers, nothing…. Sounds like your worst nightmare right? Check it out… I was recently floating around in an internet marketing forum, and came across a thread asked for advice for getting started in internet marketing with no… Read More
I started this post with the definition of an architect to show you that everyone is an architect in their own way, whether we realize it or not. As an entrepreneur, you should undoubtedly bring this approach to your businesses and side projects. And if you’re just starting out, this is crucial to your ability… Read More
