Digital Marketing That Works
There are many bloggers and businesses out there who are struggling to get conversions. Not just in the sense of building an email list, but also get more fans on social networks or just more customers in general. The reason they struggle is because they don’t get to the root of why people actually convert in the first place. Ok, I’ll cut to the chance and explain this as simple as possible. Conversations start the conversion process. Yes, … [Read more...]
We've all heard it at some time or another, you know the saying, "Don't take it personal, it was business." I hate that saying and all those like it. Truthfully, it never really seemed to make sense to me. As entrepreneurs and business owners, our business is personal; it's a reflect of our interests and who we are. The fact of the matter is, smart businesses make personal connections with there audience. Business is … [Read more...]
Are you struggling with sales? If so, don't feel bad you're not the only one with this problem. We all want more sales. And lots of them. All it takes is one thing to turn off a customer and kill a potential sale. The first thing you're going to need to do to improve your bottom line moving forward is analyze your sales strategy. You may very well be doing a lot of things right, but you really need to be identifying all the things you're NOT … [Read more...]
Email is a very powerful tool for creating buzz and getting your message out. The object is to create something that goes viral. I know, easier said than done, but its certainly possible. The goal is to make it as easy to share as possible. 1. Get more traffic Google is usually the largest source of incoming traffic for websites. Notice I said usually. For other sites, incoming links from other sites and/or their email … [Read more...]
Your call to action should be clear, concise, and compelling. In order for your call to action to be effective you need to tell your customers exactly what you want them to do. Make It Obvious This step has to do with making the desired action standout. By standout I mean draw attention to it. It should scream, Hey! [Insert Desired Action] Don't be afraid to use bold or large fonts. After all, you're try to make a statement right? Keep … [Read more...]
