Harnessing The Power Of Social Proof

December 5, 2011 By 14 Comments
social-proof

There is a really great quote by the late Cavett Robert, founder the National Speakers Association, that really helps put the power of social proof into proper perspective. "Since 95 percent of people are imitators and only 5 percent are initiators, people are more persuaded by the actions of others than any proof we can offer." Cavett couldn't have been more dead on. Social proof is one of the most powerful forms of influence there is. We … [Continue reading...]

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Personalizing Your Business

November 23, 2011 By 16 Comments
personalization

    We've all heard it at some time or another, you know the saying, "Don't take it personal, it was business." I hate that saying and all those like it. Truthfully, it never really seemed to make sense to me. As entrepreneurs and business owners, our business is personal; it's a reflect of our interests and who we are. The fact of the matter is, smart businesses make personal connections with there audience. Business is … [Continue reading...]

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Creating Email Subject Lines That Work

November 21, 2011 By 10 Comments
great-subject-lines

Having people opt in to you email list means they're giving you consent to send them email updates and promotional material. When people sign up, they know that they will be receiving updates and news from you but that doesn't necessarily mean that they'll read all the emails you send them. While the large majority of subscribers opt in because they have a genuine interest in the content they've subscribed to, others could careless and have … [Continue reading...]

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4 Ways To Monetize Your Opt In List

November 14, 2011 By 12 Comments
make-money-online

An opt-in list is a must for any individual or company doing business online. Even for a small project like a niche site or sniper blog, an opt-in list can make a world of difference and also add some extra income for your pocket. Rarely would you see an ecommerce site, big or small, that is without an opt-in list. It's just asinine not to use one. An opt-in list allows for a company or entrepreneur  to market their products and services via … [Continue reading...]

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Opt In List Building Tips

November 8, 2011 By 12 Comments
opt-in-marketing

The demand for online marketing tips and strategies have drastically grown and a new form of business has been born, internet marketing strategies. While there are companies that are all too eager to help your site and business build a clientele for a fee, there also many ways that can spread the word about your content in a more cost effective way. One of these ways is opt in email marketing, also known as permission marketing. Opt-in … [Continue reading...]

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